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|COM 301 - Persuasion|
This course explores the fundamental elements of the process of persuasion, both via interpersonal communication and through the mass media. Case studies of coercive persuasion, advertising, political persuasion and the communication of cultural ideology are discussed.
3.000 Credit hours
3.000 Lecture hours
Schedule Types: Lecture
May not be enrolled in one of the following Levels:
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