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Current
Aug 17, 2019
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COM 301 - Persuasion
Persuasion
Prerequisite: None

This course explores the fundamental elements of the process of persuasion, both via interpersonal communication and through the mass media. Case studies of coercive persuasion, advertising, political persuasion and the communication of cultural ideology are discussed.

3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture

Communication Department

Restrictions:
May not be enrolled in one of the following Levels:     
      Non Credit

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Release: 8.7.2.4