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|COM 464 - PR Crisis Management|
Public Relations Crisis Management
Prerequisite: COM 260
Students learn to identify and prepare responses under a PR perspective for the different types of crises that an organization can face. In applied case study analysis students assess ethical perspectives and develop organizational responses to crisis.
3.000 Credit hours
3.000 Lecture hours
Schedule Types: Lecture, Online
May not be enrolled in one of the following Levels:
Prerequisite COM 464
Course or Test: COM 360
May not be taken concurrently.
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