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Current
Dec 07, 2021
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Information Select the Course Number to get further detail on the course. Select the desired Schedule Type to find available classes for the course.

COM 476 - Advertising & Media Planning
Advertising Media Planning
Prerequisite: COM 270

This course prepares students for the important task of selecting and buying media for advertising purposes. Students learn various methods and criteria for media selection, and budget matters.

3.000 Credit hours
3.000 Lecture hours

Levels: Undergraduate
Schedule Types: Lecture

Communication Department


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